Working along side the ready-to-wear merchants, marketing & copywriters we came up with the trends of the season for bridesmaids' dresses & accessories. Having a lot of involvement in the selection photos shot by the photo studio team to capture the desired look for the project.
Martha Stewart Collection is one of the key brands at Macy's. Working alongside my creative director & the photo studio to come up with compelling photos & videos for each seasonal theme along with the merchants & marketing.
Company: macys.com
Technologies: Photoshop